Improve Your Internal Marketing


Jan 18, 2017
12:00 pm - 1:00 pm MDT


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After managing two scratch fee-for-services practices, Laura Hatch knows what works and how to overcome every challenge within the dental office.  78% of Consumers bail on a purchase because of poor customer service, this includes the dental industry.Your patient’s attitude toward the practice is based on their entire experience with you, from the first phone call through the checkout process, not on your dentistry skills.   Hear directly from Laura how to Improve Your Internal Marketing as she delivers her best-known methods for attracting and retaining new patients within your practice.

If you want more reviews, more referrals, more new patients it starts with delivering the ultimate customer service experience and making sure your staff is equipped with the tools for success.

About our Speaker:

Laura Hatch, MS, FAADOM, helps dental professionals who want to be better at what they do gain the training they need through online video courses, live seminars, and coaching. With a bachelor’s in human resources and a master’s in organizational leadership, Laura Hatch has committed years of study to learning how to manage and empower team members.
Laura partnered with her husband to build and manage two feefor-service dental practices. Twelve years later, she founded Front Office Rocks, which offers web-based, on-demand front office training for dental practices. As the leading authority on virtual dental front office training, Laura has developed training methods that consist of established ideas and practical training that can be easily implemented into any office.
Laura has been published in Dental Assisting Digest, Dentaltown, and Dentistry IQ. She is also a fellow of the American Association of Dental Office Managers, a national and international speaker on dental practice management for leading dental authorities, state and local dental societies, study clubs, and an advisor to several companies within the dental community. She is a member of the National Speakers Association and the Speaking Consulting Network. Laura was recognized as one of DPR’s Top 25 Women in Dentistry in 2016.
When Laura isn’t filming for Front Office Rocks, writing articles or blogs, speaking at an event, or managing a busy dental practice, you can find her on Dentaltown or in her own “Ask Laura” forum, where she responds to dental team members’ questions and shares her experience and expertise as a dental office manager